Wind Down contact lenses

The next evolution of eye health is here: Wind Down™ red lens contacts block both blue and green light 
to help improve sleep, stress, and mood.

Huberman

THE WORLD'S MOST VERSATILE EYEWEAR

Welcome to ROKA. We're an independent performance eyewear brand from Austin, Texas. We've created a new category of prescription eyeglasses and sunglasses by bringing proven, cutting-edge sport performance tech to everyday eyewear.

If you're active and need a versatile eyewear solution, we've got you covered.

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Join us on Instagram and Strava to share the stoke and crush some goals together. Tag us for a chance to be featured weekly.

Matt Davey Running Marathon

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Jenna Blackwell Walking with Loaded Barbell

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Eduardo Dantas riding a bike

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Man and woman hiking with helmets

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Woman running with ROKA sunglasses

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Man running marathon in city street

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Woman training on stationary bike

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Man running in the street

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