NEW EYEWEAR- BEST SELLERS
Limited Edition
WIND DOWN & STAY IN RHYTHM
More travel = interrupted routines, lackluster sleep, and subpar performance. Our ROKA x Huberman Lab Wind Down™ lenses help regulate your circadian rhythm to keep your body and mind sharp on the go.
THE WORLD'S MOST VERSATILE EYEWEAR
Welcome to ROKA. We're an independent performance eyewear brand from Austin, Texas. We've created a new category of prescription eyeglasses and sunglasses by bringing proven, cutting-edge sport performance tech to everyday eyewear.
If you're active and need a versatile eyewear solution, we've got you covered.
“High quality construction, lightweight materials, and absolutely crystal clear lenses. I can’t recommend this brand enough.”
- Stephanie S
@ROKA
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